Dive straight into the creative world of Casper Herselman, his graphic design studio ATTAK, and the cultural sparks that fly from his gallery Ruby Soho.
For over twenty years, ATTAK has stirred and shaken the world of graphic art. Apocalypse Dreamland reveals how graphic design connects people, thrives through unexpected collaborations, and adds bold, meaningful imagery to the world. All driven by a fierce DIY ethos.
ATTAK’s work has found its way to global stages. From renowned musicians and hardcore skateboard brands, to galleries and cultural institutions. Sometimes raw and in your face. Sometimes with a subtle punch. Always powerful and unmistakably its own.
From sketch to failure, from experiment to masterpiece, Apocalypse Dreamland offers a backstage pass to a handmade world that embraces new technologies without losing its soul. Whether it’s skateboard decks, T-shirts that hit hard, political posters or large murals: it’s all there. Every project carries a story and dares you to think differently.
In an age of digital sameness, Apocalypse Dreamland celebrates the flaws, the rough edges, and the wild ideas that keep creation human. Make something ugly or cool. Dive in headfirst. Have fun, love what you do, and never lose sight of your ideals.
UDC-19: ATTAK - Apocalypse Dreamland
256 pages, full color, +450 images
210 x 280 mm
Softcover, patabind
ISBN/EAN: 978-90-833388-8-0
Foreword: Jamie Thomas
Preface: Pascal Vugts
Interview: Paul Segers
Printed in The Netherlands